Sustainability at SOL

From our choice of eco-friendly materials to our packaging and decision to go against the grain with smaller releases, we’re committed to conscious creation and responsible production.

SOL was created with a mission to make a difference: to individuals, the community and the planet. Self-care is so deeply intertwined with respecting and caring for our environment: and these principles are infused in every decision we make here at SOL, from designing our sustainable leisurewear to delivering them to you. 
 Our collection is small, but versatile. You won’t see us churning out endless options each season, as our objective is to reduce textile waste and create only what we consider essential.

We have opted to minimise the use of excess tags and labels that are likely to head straight to the bin. Relevant information such as size, composition and care will be placed on a label sewn onto the garment.

We’ve also steered away from excess trims that are purely decorative, or bulky zippers or buttons that can get in the way of ultimate comfort – or a great lounge moment. 

Here at SOL, we appreciate that our planet’s resources are finite and we do our best to consume responsibly. We currently use plant-based, biodegradable alternatives to protect your garments during shipping and as the world steers away from single-use plastic, we also need to consider the increase in demand for responsibly sourced forest-based products and the conservation of ancient and endangered forests.

We elect to use only recycled or Forest Stewardship Council (FSC)-certified cardboards or plant-based alternatives that are compostable for shipping mailers.

While we are far from carbon neutral, we are consistently looking for new ways to work towards minimising our carbon footprint. We strive to make sure all processes are as energy-efficient as possible and that the materials we use are simultaneously reduced and can be reused. 

We like to look good while doing good. Nothing beats a sustainable material that feels amazing, is made with a lower environmental impact and helps us all tread a little more lightly on this earth. 

We are committed to being part of a generation of brands that seeks to incorporate sustainability in all aspects of the brand as core, rather than a nice-to-have. Each stage of the supply chain is carefully considered by our founder and the team. When creating our signature Pointelle Knits, for example, we elect to purchase the yarns and produce the garments at licensed local manufacturers to minimise the fashion miles.